Pheromones are chemical messengers secreted by organisms to elicit specific behaviors in conspecifics.
In humans, these chemicals are detected by the vomeronasal organ (VNO), an olfactory structure in the nasal cavity.
Scientific evidence suggests that the VNO is involved in subconscious sociosexual behaviors, playing a role in mate selection based on perceived compatibility.
By incorporating synthesized pheromones into fragrances, we're leveraging the VNO's innate responsiveness, enhancing the wearer's biological signaling to potentially amplify attraction and sociosexual receptivity.